NYSE · Common stock
Wayfair (W)
$113.05 +$0.56 (+0.50%)
- Day’s range
- $110.47–$114.85
- Volume
- 1.7M
W price history
W closed at $113.05 on Oct. 26, 2026. Over the past year, its daily close ranged from $57.40 on May 19, 2026 to $119.05 on Jan. 13, 2026.
Data table: W daily closes, the past year
| Date | Close |
|---|---|
| Oct. 26, 2026 | $113.05 |
| Oct. 23, 2026 | $112.49 |
| Oct. 22, 2026 | $113.49 |
| Oct. 21, 2026 | $113.31 |
| Oct. 20, 2026 | $113.56 |
| Oct. 19, 2026 | $111.98 |
| Oct. 16, 2026 | $107.28 |
| Oct. 15, 2026 | $111.93 |
| Oct. 14, 2026 | $104.78 |
| Oct. 13, 2026 | $107.99 |
| Oct. 12, 2026 | $106.14 |
| Oct. 9, 2026 | $105.74 |
| Oct. 8, 2026 | $105.13 |
| Oct. 7, 2026 | $104.47 |
| Oct. 6, 2026 | $105.45 |
| Oct. 5, 2026 | $106.05 |
| Oct. 2, 2026 | $101.25 |
| Oct. 1, 2026 | $101.37 |
| Sept. 30, 2026 | $102.56 |
| Sept. 29, 2026 | $101.95 |
| Sept. 28, 2026 | $98.63 |
| Sept. 25, 2026 | $98.15 |
| Sept. 24, 2026 | $97.67 |
| Sept. 23, 2026 | $99.50 |
| Sept. 22, 2026 | $107.35 |
| Sept. 21, 2026 | $104.95 |
| Sept. 18, 2026 | $102.46 |
| Sept. 17, 2026 | $102.50 |
| Sept. 16, 2026 | $103.24 |
| Sept. 15, 2026 | $103.69 |
| Sept. 14, 2026 | $104.79 |
| Sept. 11, 2026 | $98.57 |
| Sept. 10, 2026 | $97.45 |
| Sept. 9, 2026 | $100.12 |
| Sept. 8, 2026 | $99.97 |
| Sept. 4, 2026 | $99.43 |
| Sept. 3, 2026 | $96.98 |
| Sept. 2, 2026 | $94.54 |
| Sept. 1, 2026 | $93.88 |
| Aug. 31, 2026 | $99.27 |
| Aug. 28, 2026 | $103.76 |
| Aug. 27, 2026 | $105.01 |
| Aug. 26, 2026 | $104.00 |
| Aug. 25, 2026 | $104.53 |
| Aug. 24, 2026 | $103.19 |
| Aug. 21, 2026 | $101.52 |
| Aug. 20, 2026 | $103.31 |
| Aug. 19, 2026 | $107.80 |
| Aug. 18, 2026 | $101.69 |
| Aug. 17, 2026 | $103.08 |
| Aug. 14, 2026 | $101.63 |
| Aug. 13, 2026 | $101.13 |
| Aug. 12, 2026 | $102.94 |
| Aug. 11, 2026 | $103.20 |
| Aug. 10, 2026 | $103.26 |
| Aug. 7, 2026 | $106.60 |
| Aug. 6, 2026 | $104.07 |
| Aug. 5, 2026 | $107.57 |
| Aug. 4, 2026 | $116.08 |
| Aug. 3, 2026 | $89.31 |
| July 31, 2026 | $84.90 |
| July 30, 2026 | $89.78 |
| July 29, 2026 | $89.03 |
| July 28, 2026 | $94.54 |
| July 27, 2026 | $94.53 |
| July 24, 2026 | $84.18 |
| July 23, 2026 | $82.68 |
| July 22, 2026 | $84.30 |
| July 21, 2026 | $84.81 |
| July 20, 2026 | $87.76 |
| July 17, 2026 | $89.31 |
| July 16, 2026 | $91.48 |
| July 15, 2026 | $91.67 |
| July 14, 2026 | $88.74 |
| July 13, 2026 | $86.37 |
| July 10, 2026 | $89.23 |
| July 9, 2026 | $90.29 |
| July 8, 2026 | $86.74 |
| July 7, 2026 | $93.25 |
| July 6, 2026 | $93.18 |
| July 2, 2026 | $94.50 |
| July 1, 2026 | $95.14 |
| June 30, 2026 | $92.42 |
| June 29, 2026 | $95.63 |
| June 26, 2026 | $94.47 |
| June 25, 2026 | $93.52 |
| June 24, 2026 | $92.79 |
| June 23, 2026 | $84.85 |
| June 22, 2026 | $85.04 |
| June 18, 2026 | $88.52 |
| June 17, 2026 | $81.59 |
| June 16, 2026 | $83.16 |
| June 15, 2026 | $82.99 |
| June 12, 2026 | $77.59 |
| June 11, 2026 | $77.68 |
| June 10, 2026 | $68.67 |
| June 9, 2026 | $71.34 |
| June 8, 2026 | $67.15 |
| June 5, 2026 | $68.35 |
| June 4, 2026 | $72.49 |
| June 3, 2026 | $69.38 |
| June 2, 2026 | $72.32 |
| June 1, 2026 | $72.60 |
| May 29, 2026 | $72.26 |
| May 28, 2026 | $72.75 |
| May 27, 2026 | $73.16 |
| May 26, 2026 | $71.92 |
| May 22, 2026 | $67.07 |
| May 21, 2026 | $66.34 |
| May 20, 2026 | $64.72 |
| May 19, 2026 | $57.40 |
| May 18, 2026 | $59.26 |
| May 15, 2026 | $58.22 |
| May 14, 2026 | $61.91 |
| May 13, 2026 | $60.06 |
| May 12, 2026 | $60.49 |
| May 11, 2026 | $61.38 |
| May 8, 2026 | $66.26 |
| May 7, 2026 | $66.20 |
| May 6, 2026 | $66.00 |
| May 5, 2026 | $63.20 |
| May 4, 2026 | $64.85 |
| May 1, 2026 | $65.50 |
| April 30, 2026 | $63.93 |
| April 29, 2026 | $73.27 |
| April 28, 2026 | $73.59 |
| April 27, 2026 | $75.77 |
| April 24, 2026 | $78.78 |
| April 23, 2026 | $76.94 |
| April 22, 2026 | $80.62 |
| April 21, 2026 | $80.07 |
| April 20, 2026 | $81.09 |
| April 17, 2026 | $81.33 |
| April 16, 2026 | $77.31 |
| April 15, 2026 | $76.92 |
| April 14, 2026 | $74.72 |
| April 13, 2026 | $72.81 |
| April 10, 2026 | $71.68 |
| April 9, 2026 | $73.06 |
| April 8, 2026 | $74.18 |
| April 7, 2026 | $69.78 |
| April 6, 2026 | $71.95 |
| April 2, 2026 | $72.61 |
| April 1, 2026 | $75.25 |
| March 31, 2026 | $75.21 |
| March 30, 2026 | $69.55 |
| March 27, 2026 | $71.50 |
| March 26, 2026 | $73.70 |
| March 25, 2026 | $79.75 |
| March 24, 2026 | $75.40 |
| March 23, 2026 | $76.56 |
| March 20, 2026 | $72.35 |
| March 19, 2026 | $76.27 |
| March 18, 2026 | $76.76 |
| March 17, 2026 | $79.89 |
| March 16, 2026 | $79.11 |
| March 13, 2026 | $75.75 |
| March 12, 2026 | $73.74 |
| March 11, 2026 | $75.11 |
| March 10, 2026 | $74.83 |
| March 9, 2026 | $75.72 |
| March 6, 2026 | $76.20 |
| March 5, 2026 | $78.55 |
| March 4, 2026 | $78.71 |
| March 3, 2026 | $75.48 |
| March 2, 2026 | $73.77 |
| Feb. 27, 2026 | $76.33 |
| Feb. 26, 2026 | $78.97 |
| Feb. 25, 2026 | $75.75 |
| Feb. 24, 2026 | $73.91 |
| Feb. 23, 2026 | $73.47 |
| Feb. 20, 2026 | $81.43 |
| Feb. 19, 2026 | $79.57 |
| Feb. 18, 2026 | $91.48 |
| Feb. 17, 2026 | $85.23 |
| Feb. 13, 2026 | $82.39 |
| Feb. 12, 2026 | $82.52 |
| Feb. 11, 2026 | $88.07 |
| Feb. 10, 2026 | $90.01 |
| Feb. 9, 2026 | $92.79 |
| Feb. 6, 2026 | $92.60 |
| Feb. 5, 2026 | $88.39 |
| Feb. 4, 2026 | $90.90 |
| Feb. 3, 2026 | $104.39 |
| Feb. 2, 2026 | $104.72 |
| Jan. 30, 2026 | $103.49 |
| Jan. 29, 2026 | $107.54 |
| Jan. 28, 2026 | $108.69 |
| Jan. 27, 2026 | $111.15 |
| Jan. 26, 2026 | $110.13 |
| Jan. 23, 2026 | $109.78 |
| Jan. 22, 2026 | $110.15 |
| Jan. 21, 2026 | $110.39 |
| Jan. 20, 2026 | $107.89 |
| Jan. 16, 2026 | $114.99 |
| Jan. 15, 2026 | $118.25 |
| Jan. 14, 2026 | $114.60 |
| Jan. 13, 2026 | $119.05 |
| Jan. 12, 2026 | $114.84 |
| Jan. 9, 2026 | $115.93 |
| Jan. 8, 2026 | $113.45 |
| Jan. 7, 2026 | $109.99 |
| Jan. 6, 2026 | $109.60 |
| Jan. 5, 2026 | $105.39 |
| Jan. 2, 2026 | $106.56 |
| Dec. 31, 2025 | $100.41 |
| Dec. 30, 2025 | $101.03 |
| Dec. 29, 2025 | $102.03 |
| Dec. 26, 2025 | $102.22 |
| Dec. 24, 2025 | $100.71 |
| Dec. 23, 2025 | $101.60 |
| Dec. 22, 2025 | $103.64 |
| Dec. 19, 2025 | $101.70 |
| Dec. 18, 2025 | $98.46 |
| Dec. 17, 2025 | $102.47 |
| Dec. 16, 2025 | $100.08 |
| Dec. 15, 2025 | $98.58 |
| Dec. 12, 2025 | $97.31 |
| Dec. 11, 2025 | $99.52 |
| Dec. 10, 2025 | $93.31 |
| Dec. 9, 2025 | $94.22 |
| Dec. 8, 2025 | $93.82 |
| Dec. 5, 2025 | $95.21 |
| Dec. 4, 2025 | $94.51 |
| Dec. 3, 2025 | $95.20 |
| Dec. 2, 2025 | $101.41 |
| Dec. 1, 2025 | $110.04 |
| Nov. 28, 2025 | $110.80 |
| Nov. 26, 2025 | $112.55 |
| Nov. 25, 2025 | $109.79 |
| Nov. 24, 2025 | $105.20 |
| Nov. 21, 2025 | $105.04 |
| Nov. 20, 2025 | $97.51 |
| Nov. 19, 2025 | $97.94 |
| Nov. 18, 2025 | $95.81 |
| Nov. 17, 2025 | $99.53 |
| Nov. 14, 2025 | $101.94 |
| Nov. 13, 2025 | $106.49 |
| Nov. 12, 2025 | $111.72 |
| Nov. 11, 2025 | $110.54 |
| Nov. 10, 2025 | $112.50 |
| Nov. 7, 2025 | $106.88 |
| Nov. 6, 2025 | $98.70 |
| Nov. 5, 2025 | $100.86 |
| Nov. 4, 2025 | $99.43 |
| Nov. 3, 2025 | $103.30 |
| Oct. 31, 2025 | $103.51 |
| Oct. 30, 2025 | $102.40 |
| Oct. 29, 2025 | $103.62 |
| Oct. 28, 2025 | $106.52 |
| Oct. 27, 2025 | $86.45 |
Key figures
- 52-week range
- $57.40–$119.05Low May 19, 2026; high Jan. 13, 2026
- Average daily volume
- 2.7MPast 3 months
- Market value
- $12.55B
- Dividend yield
- —
- From 52-week high
- −5.04%
Price change
- 1 month
- +15.18%
- 3 months
- +34.30%
- Year to date
- +12.59%
- 1 year
- +36.06%
$1,000 a year ago
$1,000 put into W at the close on Oct. 24, 2025 would be worth $1,361.
Price only, dividends not included.
What Wall Street says about W
In the past 90 days, Wall Street firms published 18 rating or price-target actions on W: 1 upgrade, 1 new rating and 16 raised price targets.
| Action | Rating | |||
|---|---|---|---|---|
| RBC Capital | Raises target | Sector perform | $92 to $96 | |
| Piper Sandler | Raises target | Overweight | $133 to $135 | |
| Baird | Raises target | Neutral | $116 to $117 | |
| Mizuho | Raises target | Outperform | $90 to $110 | |
| Rosenblatt | Initiates coverage | Buy | $125 | |
| Bernstein | Upgrade | Market perform to Outperform | $100 to $125 | |
| Citigroup | Raises target | Buy | $95 to $133 | |
| BMO Capital | Raises target | Market perform | $105 to $115 | |
| Evercore ISI Group | Raises target | Outperform | $100 to $130 | |
| Guggenheim | Raises target | Buy | $100 to $135 | |
| Needham | Raises target | Buy | $83 to $133 | |
| RBC Capital | Raises target | Sector perform | $78 to $92 | |
| TD Cowen | Raises target | Hold | $75 to $110 | |
| Truist Securities | Raises target | Buy | $99 to $135 | |
| UBS | Raises target | Buy | $118 to $156 | |
| Wedbush | Raises target | Neutral | $85 to $125 | |
| Wells Fargo | Raises target | Overweight | $100 to $130 | |
| UBS | Raises target | Buy | $115 to $118 |
Ratings and price targets are the firms’ own opinions, reported as published.
Not investment advice.
About Wayfair Inc.
Wayfair engages in e-commerce in the United States (88% of 2025 sales), Canada, the United Kingdom, and Ireland. It's also embarked on expansion into the brick-and-mortar landscape, with 13 stores (excluding outlets) between the AllModern, Birch Lane, Joss & Main, and Wayfair banners. The firm offers more than 40 million products from more than 20,000 suppliers under the brands Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold. Its offerings include furniture, everyday and seasonal decor, decorative accents, housewares, as well as advertising and logistics services. Wayfair was founded in 2002 and began trading publicly in 2014.
- Headquarters
- Boston, Mass.
- Employees
- 12,800
- Listed
- Oct. 2, 2014
- Sector
- Consumer discretionary
- Industry
- Retail-catalog & mail-order houses
In WallStreetDigest editions
No WallStreetDigest article about W is on the site yet.